Atlantic Industries manufactures and supplies soft drinks across the globe and its most famous brand is Coke. Developing and managing key relationships with managers in each localised market is critical to maintaining the quality of the brand. Measuring the strength of important relationships in multiple territories is a challenge for many multi-nationals.
Inspiration delivered an annual Global Customer Satisfaction survey for Atlantic Industries using our professional research associate, our email platform and bespoke survey software. We benchmarked the results year on year to show trends, changes in performance etc Email enabled the survey to reach international markets in a highly effective manner.